Careem's Operational Efficiency in the Middle East

Careem's Operational Efficiency in the Middle East

Careem, a Dubai-based ride-hailing company operating across the Middle East, implemented a comprehensive operational efficiency program in 2024. The company focused on optimising its driver allocation algorithm, reducing idle time, and improving route planning. They also introduced a predictive maintenance system for their fleet to minimise unexpected breakdowns.

The operational efficiency initiatives led to a 20% reduction in operational costs and a 15% improvement in driver utilisation rates, highlighting how a focus on efficiency, cost reduction, and dependability can significantly enhance operational performance.